Social Media Advertising

Social Media Advertising That Turns Scrolls Into Leads

Facebook, Instagram and LinkedIn campaigns built around a clear offer, matched to focused landing pages and tracked from click to lead. More inquiries and sales, not just likes.

Which Social Ads Do You Need?

Step 1 of 5· 30 seconds

Service Requested

Plan, timeline and price within one business day. No spam, no hard sell.
Prefer to talk? Book a free call

Brands & Organizations I’ve Worked With

  • Young Drivers of Canada
  • Coca-Cola
  • Nestlé
  • Kraft Heinz
  • Spiritleaf Ancaster
  • Canadian Mental Health Association

What's Included

What Do Social Media Advertising Services Include?

Every Social Ads Plan Includes

  • Audience, location and offer planning
  • Ad copy and creative direction
  • Pixel, conversion and GA4 tracking
  • Monthly report on cost per lead and sales
Edgewood Financial responsive website displayed on laptop and mobile in a Toronto web design workspace
Toronto social media adsTarget → Create → Convert → Measure

Start with the action you want someone to take: request a quote, book a call or buy. I review your offer, audience, past campaigns and website before recommending a paid social plan.

  1. 01 · Target

    Audience & Location

    Customers, service areas and objectives that fit your business, with exclusions where they help.

  2. 02 · Create

    Ad Creative & Messaging

    Clear messages around customer needs, benefits and one next step, tested in useful variations.

  3. 03 · Convert

    Landing Pages & Inquiry Paths

    Every ad matched to a mobile-friendly page with a clear offer and an easy way to reach you.

  4. 04 · Measure

    Tracking & Improvement

    Conversion tracking, lead quality reviews and tests on creative, audiences and pages.

Client Reviews

Why Clients Recommend Working With Me

Real feedback from clients who worked directly with me to plan, design, and launch their websites.

5.0 Google Rating • 120+ Verified Reviews
  • Adrian did an outstanding job building Canada's Rehab Pros Directory website. The design is clean, modern, and very visually appealing, and the site functions smoothly across the board. What really stood out was how responsive he is—he consistently listened to my needs and took the time to understand my vision for the business.
    If you’re looking for someone reliable who delivers both great design and functionality, I would highly recommend Adrian for website development.

    Emma Calderone

  • Adrian is a consummate pro, he delivered on a challenging website re-design that took a fair bit of understanding and re-working and managed to produce a beautiful website for our business. His attention to detail is really great and his taste and design style worked really well with our needs.

    Levi C

  • I got to dig into how Adrian works, and I came away genuinely impressed. He comes from a design background, art director and creative director, and it shows in how he thinks about a brand from the ground up. He's not a one-trick marketer. He does branding and identity, website design and development, digital marketing, pitch decks, packaging, even trade show and environmental design. Most people in this space pick a lane. Adrian handles the brand, the website, and the marketing that drives people to it.
    What stood out to me was the system he's building underneath all of it. He's engineering an AI-powered SEO and AEO operation that handles keyword research, content, technical SEO, and monthly reporting, so the strategy actually runs instead of sitting in a deck. The details are where you see the care. He'll generate custom imagery for each client and work a company's logo into the visuals, the kind of thing most people skip. He's after the end result, not just a checked box.
    He told me there's no one-size-fits-all plan, and he means it. He learns your business first, then builds the strategy around it. If you want someone who can carry both the creative and the technical side and is genuinely obsessed with getting results, Adrian is who I'd point you to.

    Rex Harris

  • Adrian and his team prepared a clear and authentic marketing plan for my business and created a beautiful website. They are great at what they do, easy to work with, and I am so happy with the finished product!! Highly recommend

    Irma VanAndel

  • Adrian is an incredibly talented web developer and a joy to collaborate with. He’s kind, well-timed, and consistently delivers great work. He took the time to understand my vision and translated it into a website that feels both beautiful and aligned with my brand. The entire process was smooth, professional, and efficient. I couldn’t be happier with the outcome.

    Kiara Lauren

  • Working with Adrian on the website for our Montessori school was an absolute pleasure from start to finish. From our first conversation, he was incredibly responsive, always quick to reply to emails and open to feedback at every stage of the process. I never felt out of the loop—he kept me informed, involved, and confident that I was in great hands.
    What stood out most for me was Adrian’s creativity. He truly took the time to understand the Montessori philosophy and translated it beautifully into a clean, modern, and inviting website design. He brought fresh ideas to the table while still respecting the core values and aesthetics I wanted to maintain. The end result not only looks fantastic but also functions seamlessly for our staff and parents.
    Adrian was also consistently supportive. Whether we had a small tweak, a last-minute addition, or just needed guidance on best practices, he was patient, kind, and solution-focused.
    If you're looking for someone who combines talent, professionalism, and a genuine desire to help your project thrive, I can’t recommend Adrian enough!

    Jennifer Chu

Ads Plans

How Much Does Social Media Advertising Cost?

Three monthly plans, ad spend billed to the platform. Each spells out channels, setup, targeting, optimization and testing.

Most Popular

Starter Ads

$750

Best for smaller budgets that want an entry into paid ads with simple, focused campaigns. Per month plus ad spend. Ideal ad spend: under $3,000 / month.

  • Channels: One platform (Google, Meta, LinkedIn, X, Pinterest).
  • Setup: Campaign structure, conversion tracking, and pixel/tag install.
  • Targeting: Core audiences based on location, keywords, or interests.
  • Optimization: Weekly bid, keyword, and audience adjustments.
  • Negatives: Ongoing negative keyword list and placement clean-up.

Growth Ads

$1,450

Best for growing businesses with proven offers that want to scale leads and sales. Per month plus ad spend. Ideal ad spend: $3,000 to $10,000 / month.

  • Channels: Two platforms (Google, Meta, LinkedIn, X, Pinterest).
  • Setup: Campaign structure, conversion tracking, and pixel/tag install.
  • Structure: Campaign architecture built for scaling across markets and offers.
  • Targeting: Custom audiences, lookalikes, and retargeting segments.
  • Optimization: Weekly bid, keyword, and audience adjustments.

Enterprise Ads

Custom

Best for businesses running aggressive, multi-channel campaigns at higher budgets. Quoted by scope, plus ad spend. Ideal ad spend: $15,000+ / month.

  • Channels: Three platforms (Google, Meta, LinkedIn, X, Pinterest).
  • Setup: Campaign structure, conversion tracking, and pixel/tag install.
  • Structure: Campaign architecture built for scaling across markets and offers.
  • Targeting: Custom audiences, lookalikes, and retargeting segments.
  • Optimization: Weekly bid, keyword, and audience adjustments.

Process

How Does the Social Media Advertising Process Work?

A structured process keeps every campaign focused on your goals, with approvals and measurement clear from day one.

  1. Step 1

    Discover & Plan

    I review your offer, audience, service area and past results, then agree on objectives, conversions and a starting budget.

  2. Step 2

    Create & Prepare

    I write the ads, prepare creative and the landing page, and check account access, tracking and the inquiry path.

  3. Step 3

    Approve & Launch

    We review the setup and creative together. Campaigns launch only with your approval, then delivery and tracking are checked.

  4. Step 4

    Measure & Improve

    I review costs, conversions and lead quality, then test and improve, with any budget changes agreed in advance.

Areas & Industries

Which Toronto Areas Do You Serve?

Based in North York, I run social media advertising for businesses across Toronto and the GTA, and remotely across Ontario. Pick your area below for local details.

Typical social ads clients: local service businesses, clinics and wellness, retail and e-commerce, real estate, and B2B companies.

Have Questions?

Social Media Advertising Questions

The questions I get asked most about paid social. The exact scope is always confirmed in writing before launch.

Which social platforms should my business advertise on?

Facebook and Instagram suit most local and consumer businesses. LinkedIn suits B2B. The right choice depends on your audience, offer and goal, and is confirmed before work begins.

How much should I budget for social media advertising?

Management plans start at $750 a month, with ad spend billed directly to the platform. A starting test budget should reflect your market and how much data is needed to make good decisions.

How quickly can social ads generate results?

Ads can start delivering within days of launch, but early clicks do not prove profit. Allow a few weeks to collect conversion data, judge lead quality and test improvements.

What do campaign reports measure?

Spend, reach and clicks tied to real outcomes such as inquiries, bookings or purchases, with cost per lead and lead quality alongside volume.

Are paid social ads the same as organic social media or SEO?

No. Paid social buys ad placements. Organic social is unpaid posting and community, and SEO / AEO builds visibility in search and AI answers. Each has a different role.

Do I need a landing page and conversion tracking?

A focused, mobile-friendly page and working tracking make campaigns far easier to judge. Existing pages may work, or I can build a landing page for the campaign.

Guides

Social Ads Guides

Choosing between platforms, managing ad costs and building pages that convert.

Start Advertising

Book a Free Social Ads Call

Talk through your offers and who you want to reach. You'll leave with a social ads plan, price and timeline.

  • Free, 30 minutes, straight answers
  • Weekdays 11 a.m. to 3 p.m. Toronto time
  • Calendar invite sent the moment you book
Adrian Martinez
You'll talk with Adrian directly 5.0 on Google, 120+ reviews
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